Originating from a circular knitting company established in 1964âKanemasa Knitting Co. in Wakayama Prefecture, Japan’s largest producer of knitted fabrics. KANEMASA, established in 2021, manufactures its goods using the company’s traditional high gauge knitting machines or Jacquard machines, showcasing a dedication to preserving and evolving the process and craftsmanship while overseeing the entire production process.
The Spring/Summer 2024 collection features relaxed items with a processed look faded by the sun and sea breeze and coloring inspired by 90s preppy fashion brand advertisements. From super high gauge knit shirts with fresh stripes and classic multi-stripe patterns to heavyweight sweat items with an open, tropical feel based on the company’s original Suvin recycled organic cotton yarns, the colors and fits of past staples are renewed this season.