Designer: Hiroyuki Fujita
Incorporation Date: 2007
Known For: Casual styling paired with understated details. Thick, heavy materials used in the Autumn collections, to eliminate the need for layers.
This Collection: Fujita plays into the recent trend of underground 1990’s grunge and punk scene. This season’s standouts include pretty much every coat or jacket; from the oversized khaki version to the heavier cotton variant, all of them featuring a particular offset to their design inspirations. The color palette remains fairly neutral and dark; with slight tones of earth and sand. Overall, the collection and brand have a lot to look forward to; as the collections have continued to progress and push the boundaries of menswear.